Maybank Investment Bank

Communications and Marketing Specialist
Corporate Affairs, Brand & Marketing
Dec 2024 - Present
I support and contribute to the day-to-day operations of the department. My key responsibilities include:
1. Media and Stakeholder Correspondence: Engaging with media contacts to build and maintain relationships, proactively profiling Maybank Investment Bank, and organizing media briefings and other engagement activities.
2. Content Production: Producing internal and external communications such as speeches, press releases, briefing notes, scripts, newsletters, and articles to support business goals.
3. Events Management: Ensuring the smooth running and delivery of high-quality events, including conceptualizing themes, developing programs, and managing event logistics.
4. Brand Management: Supporting corporate and business marketing, reviewing and enhancing marketing collateral to ensure compliance with corporate identity and brand guidelines, and creating impactful marketing materials.
5. Governance and Reporting: Monitoring, tracking, and producing required reports, and assisting stakeholders in adhering to internal policies and processes.
I also advise and support business units on branding, marketing, and communications, ensuring quality and accuracy in compliance with the bank's guidelines and standards.
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